MB-Research Consumer Spending by Product Groups and Services quantifies the expenditures of European consumers on certain groups of goods or services.
Planning Indicator for your specific market
The general Purchasing Power describes the disposable income of households and is the most commonly used indicator for a region's potential. The Purchasing Power however is not necessarily the most appropriate planning indicator for all providers of goods and services, as for a lot of products the consumers' spending behaviour does not exclusively relate to the disposable income. In order to improve your ability to respond to the specifics of your market, we enhanced our general Purchasing Power and calculated Consumer Spending for 20 Product Groups.
Spending of European Consumers by 20 Product Groups
The Spending of European Consumers is available for 20 Product Groups on different levels and on request further specifications and subdivisions are possible.
Immediately operational - also in your GIS!
MB-Research Consumer Spending by Product Groups and Services is delivered as a well-arranged Excel-table.
In addition to the data we can offer you compatible digital boundaries in all popular formats for use in Geographic Information Systems (GIS). If desired, we gladly integrate the data in your digital boundaries – that way you can comfortably use the data directly within your system.