Purchasing Power in Europe

Purchasing Power describes the disposable income (income without taxes and social security contributions, including received transfer payments) of a certain area's population.

Purchasing Power most important indicator for the potential consumption

MB-Research Purchasing Power is the most common indicator for the potential consumption of a region used by manufacturers of consumer goods, merchants and service providers, who deal with regional sales planning, location analysis and geographical marketing. It is an appropriate planning fundament for the distribution of your products and services if their demand basically depends on the consumers' income and if you sell directly or indirectly to end customers. Especially the demand and the turnover of high value products and services directly depend on the level of Purchasing Power.

Whole Europe in proven high quality available

MB-Research can provide you with the MB-Research Purchasing Power on administrative, postal and microgeographical levels for Europe in proven high quality.

Immediately operational - also in your GIS!

MB-Research Purchasing Power is delivered as a well-arranged Excel-table.

In addition to the data we can offer you compatible digital boundaries in all popular formats for use in Geographic Information Systems (GIS). If desired, we gladly integrate the data in your digital boundaries – that way you can comfortably use the data directly within your system.

We advise you gladly and look forward to your call or email !
Your contact person:

Christiane Betzner
Phone: +49 (0) 911 / 13136 - 211
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Purchasing Power